A Host of Benefits
TalkShoe gives your company a host of benefits for creating, managing, and listening to your live and recorded audio podcasts (Community Calls™).
Company Benefits

Position Your Company as the Thought Leader
You know your business and industry better than anyone else, and people like to buy from experts. So when you’re the expert, you’ve got a leg up on the competition.

Increase Company Visibility
Podcasts can be listened to anywhere; from your website, from iTunes, on iPods and MP3 players, and can be spread virally across the Internet.

Increase Customer Loyalty
When your customers interact with your company, they naturally become your partners and become loyal to your brand and products.

Reach the Internet Generation
There’s a whole generation of people who no longer consume traditional media. And many of them listen to podcasts. This audience is young, savvy, educated and has a significant amount of disposable income.

Increase Sales
Use corporate podcasting to educate, qualify and sell to your customers efficiently and cost effectively.

Lower Sales and Marketing Costs
By simultaneously reaching a broad geographically dispersed audience, you can lower travel cost, and make more efficient use of corporate and sales resources.

TalkShoe System Benefits

Turn-Key System
TalkShoe provides what you need to create, manage and host your audio.

Advanced Live Environment
Users have a see-who’s-talking indication and can both voice and text-chat. Up to 250 talkers, and 1000s of listeners can participate.

Host Control
Host has features such as 1) mute and censor, 2) request-to-talk queuing, and 3) start and stop recording.

Easy To Use
Any employee can easily create a live and recorded Community Call.

Recording
Any Community Call can be recorded for listening, downloading or podcasting.

PLUS All the Benefits of Podcasting!

Time Shifting
Since audio is recorded, listen to what you want, when you want.

Automatic Updating
When someone subscribes to any of your Community Calls, the latest episode is sent to them automatically.

Mobility
Users can download a Community Call to a portable iPod or MP3 player for later listening while commuting, sitting at home, or even jogging.


Who Listens to Podcasts?
According to Arbitron, 27 million Americans listened to a podcast, and predictions have been made for this number to exceed 50 million by 2010.

ComScore describes podcast listeners as follows:
63% male, 37% female
29% are 18-24 year olds, 50% are age 35-54.
Households earning $100,000+ were 28% more likely to download podcasts
College graduates were 25% more likely to download podcasts.