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April 25, 2006

Internet Advertising Report

Posted in: Announcements

Results are in… (from Interactive Advertising Bureau & PwC) … http://www.iab.net/resources/adrevenue/pdf/IAB_PwC_2005.pdf

Internet Advertising for 2005: $12.5B which is up 30% over 2004

Rich Media (advertisements that include some component of streaming video and/or audio and interactivity, in addition to flash or java script ads, and can allow users to view and interact with products or services) is 8% of the total.

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